PRIME

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Tips for Boosting Assisted Living Census Rates

Across the country, census rates for assisted living facilities are seeing declines. Health care and insurance organizations are working ever harder to keep older adults needing assistance with daily living in their homes, where costs of care are lower. Of course, mature adults also like this trend as they get to remain in their home, […]

Posted on March 29, 2017

Three ways to take your website from good to great: Week 3 — your digital reputation

Potential residents and their families are increasingly turning to the internet to aid in their search for a retirement community. Nearly every community has a website, and most employ lead-generating tactics on them (contact page, downloadable brochures, etc.). But there is always room for improvement. Over a period of three weeks, we’ll provide you with […]

Posted on March 23, 2017

Three ways to take your website from good to great: Week two — calls to action

Potential residents and their families are increasingly turning to the internet to aid in their search for a retirement community. Nearly every community has a website, and most employ lead-generating tactics on them (contact page, downloadable brochures, etc.). But there is always room for improvement. Over a period of three weeks, we’ll provide you with […]

Posted on March 14, 2017

Three ways to take your website from good to great: Week one — understanding SEO

Potential residents and their families are increasingly turning to the internet to aid in their search for a retirement community. Nearly every community has a website, and most employ lead-generating tactics on them (contact page, downloadable brochures, etc.). But there is always room for improvement. Over a period of three weeks, we’ll provide you with […]

Posted on March 7, 2017

Aging Adults Embrace Marijuana Use

What does increased marijuana use among aging adults mean for retirement communities and health care organizations? February was Marijuana Awareness Month. With the national attitude toward the drug changing sharply in recent years, use of the substance among many cohorts is on the rise. At one time, its use by Boomers and seniors was only […]

Posted on March 1, 2017