Home of Retirement Community Marketing: Varsity

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We understand what it takes to get your
organization where you need to go, and we
look forward to taking the journey with you.

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Insights from Mather Institute’s Year 3 Gen X Study with Jennifer Smith, Ph.D.
March 16, 2026

Workforces rarely move in neat generational lines. Most organizations today include boomers approaching retirement, Gen X leaders balancing stability and innovation, millennials shaping culture and Gen Z bringing new expectations about flexibility, purpose and technology. Understanding how those perspectives intersect...

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We understand what it takes to get your organization where you need to go, and we look forward to taking the journey with you.

Some of our valued partners

Asbury
Cappella Living Solutions
Cassia
Clark Lindsey
The Esquiline
The Forum at Rancho San Antonic
Franklin Park
Frasier
Goodwin House
Holiday Retirement
Human Good
Ingleside
Leading Age
Meadowood Senior Living
Moldaw
National Church Residences
PPH
Praha Village
Saint John's on the Lake
Shell Point
Skyline
SpiriTrust Lutheran
Springpoint
Saint Therese
Vibra Health Plan
Viva Senior Living
Voice Of Inspired Change for Elders
Wesley Life
Westminster Village
Whitney Center
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