Fresh
Perspective.
Proven
Performance.

Varsity in :90

Solving mature market challenges is what we do.

Solving Mature Market Challenges in a Changing World

“The new normal.”

“We’re all in this together.”

These phrases have permeated the public consciousness. Their impact will be long-lasting as our professional and personal worlds take new shape. We’ve seen several new normals over our 25+ years of supporting communities as they grow and serve their broader mission.

We know the industry has been challenged significantly during these times. What really matters, though, is how we answer these challenges. Smarter strategies. Imaginative innovation. Deeper empathy. Insightful creativity. We’re energized by the opportunities that a post-COVID-19 environment will offer.

At Varsity, we define all this through the lens of FRESH PERSPECTIVE and it’s fueled by two things: natural curiosity and a fervent belief that the status quo shouldn’t be the status quo. What drives us forward is what challenges us the most.

“It’s time for new ways to engage.”
– John Bassounas, Partner

Explore PRIME, The Varsity Blog

7 Trends From Our April Sales & Marketing Roundtables
May 10, 2021

The month started out on a hopeful tone, with some hesitancy mid-month, but in general, April seems to have ended quite positively for most participants of Varsity’s weekly roundtables! Restrictions have generally eased, although this varies from state to state....

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